I will definitely second the "interesting" comment. Only marketing comment - it isn't "sexy" which will definitely hurt its appeal to the wider market.
Ain't No Rest for the Wicked....
"Battle not with monsters lest ye become a monster; and if you gaze into the abyss the abyss gazes into you." - Friedrich Nietzsche
"If you don't stand for something, you'll fall for anything."
"If you can't do something smart, do something right."