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Old 05-12-2011, 12:37 AM   #11 (permalink)
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Old 05-12-2011, 01:03 AM   #12 (permalink)
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It's pretty easy to go under in paintball. When I first started in the industry they were the proverbial 800 pound gorilla - Bob and Rick bought in at the right time with the right plan. They were ruling the roost and honestly were royal pricks. They made it a point to carry everything and tried to buy up as much as they could as well. My job as a purchaser was made a living hell by them.

They expanded into other markets like skate and snowboarding because like other businesses they had the space and the infrastructure to do so. However, when the paintball market started to slow down in '05-06 they started to feel the sting of a bloated inventory and declining sales. Christmas of '08 they got pimp slapped by Google for using paintball.org, which they owned the domain to, as a commercial site. Google bumped them back to page 6+ on most popular paintball searches. In online retail that is catastrophic! They put paintball on the backburner, concentrating on their other categories. However, when the economy took a dive they went into a tailspin. They 'found a new partner' (or were bought?) about two years ago but their performance was erratic. Sometimes they were kicking ***, other times it seemed monkeys were making the decisions there.

Only people interested in buying this are a few of the larger online operations. Whoever buys it will be forced to adhere to MAP pricing lest be cutoff by the vendors. Maybe there's an outside chance one of the previous owners will buy it back ala Smart Parts but I doubt it. No investment groups will touch paintball right now.

While no longer in the industry, I am smiling a bit. The upper management from AVI that I knew were royal pricks and I'm glad their empire fell apart.
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Old 05-12-2011, 01:10 AM   #13 (permalink)
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Wow, didn't see this coming. So who besides ANS is left of the really big online stores? Remember 888?
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Old 05-12-2011, 01:13 AM   #14 (permalink)
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I quit using AV a long time ago. At one time we were playing only renegade ball and ordered paint in bulk from them for almost two years. EVERY single time I called in an order I had issues with proper CC verification. I ended up having to talk to one of their reps and my bank every single order we ever made. Topped off by the swap for backordered product thing they liked to pull all the time......I left them alone and can't say I am suprized to see them go under at all.
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Old 05-12-2011, 03:04 AM   #15 (permalink)
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I used to buy from them back in the 90's. Service blew hardcore. While I don't agree with google bumping them back a few pages over some piddly little domain issues, they deserved to go under.

Living in Alaska, one either paid 150 dollars for a box of Marbs at the local hardware store or bought from Action Village. For some reason, they never bothered to post that they only shipped to Alaska via UPS next day air, even though the full range of shipping options were available. It was shocking to see shipping costing more than a case of paint, but that's how they rolled. Forget calling and complaining, they would just argue right back and refuse to accept any returns. Eventually, I just bought from my hardware store because Action Village pissed me off so much. And I have also had the displeasure of experiencing their lack of inventory even when an item was listed as in stock. It kind of sucks when a part you ordered for your 'cocker 6 months ago shows up at your doorstep in Alaska when you're going to school in Cali.
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Old 05-12-2011, 03:42 AM   #16 (permalink)
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I remember using actionvillage back when they still carried a full lineup of WGP Products, I dont really remember it being exceptionally good or exceptionally bad, it was just a place to get stuff.

The last year or two I've been using ANSgear.com and I've had pretty good dealings with them.

Kinda sad to see anybody go under though.
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Old 05-12-2011, 08:08 AM   #17 (permalink)
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I guess I need to remove that one from my favs.
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Old 05-12-2011, 08:14 AM   #18 (permalink)
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I used to use them a lot til i realized they were the walmart of paintball, constantly cyber squatting on competitors sites trying to fake people into using their site instead of the competitor. Really annoying, but a tactic that worked all too well. I remember whenever a new store sprung up online and got popular, AV would buy all the domain names that sounded like the competitor to lure people to their site. Just douchebag moves.

Will i miss the selection? Sure...but that is about it. Now i barely buy anything anymore, so this won't affect me much at all. I think 90+% of my PB transactions are on BST boards now as opposed to online stores
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Old 05-12-2011, 10:10 AM   #19 (permalink)
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Ansgear rockstartactical and shop4paintball are all online stores I use. But my God, ansgear is horrible. Ordered from them 5 times, twice were soft goods and it came wrong. -____-
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Old 05-12-2011, 03:51 PM   #20 (permalink)
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it was a great site a few years ago, issue i think was the fact they never really had anything in stock.
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